Somehow, this month’s Likemind is already upon us. It’s tomorrow – Friday May 16th – at 8:00am. Sorry for the short notice. As usual, here in Toronto we’ll be at Over Easy, 208 Bloor Street West (map).
Now you may be thinking to yourself “well Jason, breakfast, hot beverages and meandering conversation with some interesting people from the marketing community sounds nice, but I’m still not convinced.” So as an added incentive, this month the coffee is sponsored by Random House to promote Rob Walker’s new book “Buying In: The Secret Dialogue Between What We Buy & Who We Are”. Rob writes about consumer behaviour and his “Consumed” column is a weekly must-read in the NY Times Magazine. His blog Murketing is good too. I’m excited about the book.
Rob & Random House were even kind enough to supply some advance copies of Rob’s new book (the official release is next month) – but there are only a few so first come, first served…
Hope to see you tomorrow.